Amazon Launches New Grocery Delivery Subscription

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Amazon has launched a grocery delivery subscription benefit to Prime members and customers using EBT (Electronic Benefit Transfer) in over 3,500 cities and towns across the U.S.

For Prime members, the subscription costs $9.99 per month and offers unlimited grocery delivery on orders over $35 across Amazon Fresh, Whole Foods Market, and a variety of local grocery and specialty retailers on Amazon.com, and even more convenient delivery and pickup options. Customers with a registered EBT card can also sign up for this grocery subscription benefits without a Prime membership at just $4.99 per month. A free 30-day trial is available so customers can see how this grocery delivery subscription works for them.

The subscription includes one-hour delivery windows at no extra cost where available, unlimited 30-minute pickup on orders of any size, priority access to Recurring Reservations for a weekly grocery order, as well as unlimited delivery on $35+ orders from local grocery and specialty retailers available on Amazon.

Prime members who shop at Amazon Fresh and Whole Foods Market can also score exclusive deals both online and in-store. Eligible Prime members can earn unlimited 5% back on their purchases when using their Prime Visa online at Amazon.com, or when shopping online or in-store at Amazon Fresh and Whole Foods Market.

Amazon piloted the grocery subscription with Prime members in Columbus, Ohio; Denver, Colorado; and Sacramento, California, in late 2023. In a recent survey of grocery subscribers from the pilot, more than 85% of respondents shared that they are extremely or very satisfied with the unlimited free delivery benefit. Some of the top reasons customers shared for staying a subscriber following the trial were saving money on delivery fees, and the service making their grocery shopping experience more convenient.

Learn more here.

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